Roland to Open Flagship Store in New York City

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A rendering of the upcoming Roland Store New York City.

New York, NY (September 17, 2026)—New York City has plenty of tourist draws, from the Empire State Building to the Statue of Liberty, but for some, a newly announced Roland flagship store will be on their must-see list when they hit the Big Apple.

Roland Store New York City will open in early October at 414 West 14th Street in Manhattan. Located just steps away from the Highline and the 14th St./8th Ave. subway station, the store will showcase the Roland, BOSS, and Drum Workshop, Inc. brands together under one roof, much as the company’s flagship retail locations in London and Tokyo do.

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The company aims for the new store to be a destination for musicians, producers, creators and music fans, providing opportunities to learn and get hands-on with a variety of products, as well as receive in-person guidance from Roland specialists. The store will feature dedicated spaces highlighting piano, drums, guitar, synthesizers, dance/DJ and Roland Cloud; between that and additional product warehouse space, the total footprint will be more than 9,000 square feet.

Beyond product exploration, Roland Store New York City will offer free 30-minute workshops and one-to-one sessions with Roland product experts, giving customers opportunities to gain knowledge, discover new techniques and get more from their instruments and creative setups.

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Manuele Barbini, CEO of Roland Americas, noted, “We’re excited to give musicians, producers, and creators in New York a space where they can explore the latest Roland, BOSS, and DW innovations, connect with our team, and be part of a new creative hub for the city.”

The store will be open seven days a week, from 11 A.M. to 7 P.M.

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